102: Nintendo Gives King Kong The Finger
Written by Dr. Dizaster

The scene: It's the early 80's, and a young Production Artist has been shipped over to Nintendo's fledgling American branch to make use of two thousand unwanted and unsold arcade cabinets sitting in a warehouse and burning nintendo's cash. The artist, one Shigeru Miyamoto, puts Donkey Kong on the machines, despite complaints from just about everyone else, who decry the game as ridiculous. A glimmer of hope emerges when NOA's single playtester has to be basically pried off the machine with a broomstick to get back to work.
Fast forward. Donkey Kong was an unparalleled success, the first of a series of games Miyamoto will make, much to the betterment of Nintendo. Coleco licenses a version for its home console, the ColecoVision, which is also rabidly popular.

Enter MCA, the movie giant. They see the meteoric success of the title, and they want a piece. In fact, they want all of it, so they fire off a legal order telling them to immediately halt production, destroy all controlled units, and fork over the revenue made off Donkey Kong. Why? Because MCA had made a King Kong movie in the 70's, and they claimed Donkey Kong infringed on their rights.

Coleco folds like a house of cards, but Minoru Arakawa, chairman of NOA, enlists the help of one Howard Lincoln, a personal friend and an unofficial nintendo employee for some time.

Lincoln examines the claim and gets to work. Days later, Lincoln and Arakawa head down to MCA where the studio's immense legal team is waiting with flys unzipped, thinking that the miniscule Nintendo won't ever even consider fighting them.

Lincoln gives them the finger, saying that Donkey Kong isn't infringing and even if it was, MCA doesn't own the rights anyway.

MCA threatens to bury Nintendo and says "see you in court!"

Lincoln gives them the other finger.

Court comes and Lincoln proceeds to trounce the giant, an amazing david and goliath display that winds up netting Nintendo a $1.8 million settlement from MCA, which the Judge awarded basically on the grounds that MCA was being a cock and knew it.

Moral: The little guys CAN win...

• 102: Nintendo Gives King Kong The Finger - 20030114.202753 - Mumbles
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